Our performance-first philosophy married to an ethic of sustainability got the attention of The Retail-Me-Not Insider, who picked our maternity apparel for a recent article on "Eco-Chic" clothing:

Just because you’re pregnant doesn’t mean you have to look schlumpy! Mountain Mama, an active apparel line for moms to be, offers stylish and incredibly comfortable pieces for every stage of pregnancy. This award-winning retailer makes its products in the USA with a “minimal 
environmental footprint.” Whenever possible, Mountain Mama uses Polartec or plant-based fabrics like bamboo. My two favorites are the Tali Yoga Wrap ($89), which is a hooded jacket that grows with you and serves as a nursing wrap, and the Orcas Eco Tee ($44), which has a cross-front design perfect for pregnancy and nursing.

Read the whole article here.